Our Team

Deirdre Freiheit, President & Chief Executive Officer

As President & CEO of Shepherds of Good Hope (SGH) and Shepherds of Good Hope Foundation (SGHF), Deirdre leads a dynamic, innovative organization that serves the needs of many of the most vulnerable adult men and women who are homeless and/or vulnerably housed in the City of Ottawa. Deirdre has been involved in the not-for-profit charitable health sector for over two decades.  Prior to joining SGH, she was Executive Director of the Health Charities Coalition of Canada (HCCC), where she led advocacy initiatives related to health research and health policy, facilitated networking opportunities for CEOs and senior employees and represented the coalition at all levels of corporate, government and private sector engagements.  Deirdre has been a guest speaker at numerous meetings, events and conferences at the local, provincial, national and international levels. Prior to HCCC, Deirdre spent ten years at the Canadian Lung Association where she held a variety of management positions that led to her tenure as President and CEO.

Deirdre is recognized as a leader in the charitable sector.  She is a member of the Board of Directors of Ottawa Inner City Health and the Alliance to End Homelessness.  She frequently speaks to organizations, Boards of Directors, governments and groups and is a strong advocate for those less fortunate.  She is a passionate promoter of the impact of charities’ contributions to communities and the crucial role they play in the fabric of our society.

613-789-8210 ext. 235 // dfreiheit@shepherdsofgoodhope.com


NeilWebNeil Leslie, Vice President Shepherds of Good Hope Foundation

Neil Leslie joins the Shepherds of Good Hope Foundation in the role of Director of Philanthropy and Resource Development. He brings a wealth of experience in the health and social services communities and more than 30 years as a professional fundraiser. Neil has worked for a variety of organizations including Christie Lake Kids, Easter Seals, the Canadian Hunger Foundation and Scouts Canada Foundation. Neil has raised funds at the local, provincial, national and international levels. In 2004, he was honoured with Ottawa’s Outstanding Fundraising Executive of the Year Award and presently chairs the Ottawa chapter of the planned giving association. Neil is looking forward to connecting with the many supporters of Shepherds of Good Hope.

613-789-8210, ext. 247 // nleslie@shepherdsofgoodhope.com


Gail McGuire, Administrative CoordinatorGail1

Gail brings with her a wealth of both administrative and fundraising experience in all aspects of management. Throughout her career has worked at all levels of business administration. Her professional experience encompasses fundraising, organizational assessments, recruitment, training & team management, standards development and contract management.  Gail is accustomed to working in integrated team environments at the local, national and international level. She has been involved in special projects and international conferences for the federal government, provided support to federal Ministers of the Crown and has worked with various Health Associations, Foundations and social service communities.

613-789-8210 // gmcguire@shepherdsofgoodhope.com



Leah Myer, Marketing & Communications ManagerLeah2

Fundraiser. Communicator. Problem Solver. Public speaker. Events guru. Cocktail snob. Leah specializes in communications and revenue generating project management, with a focus on events and effective marketing strategies. She has extensive experience in the charity/non-profit and hospitality sectors. Before coming to Shepherds of Good Hope, Leah worked in events at the Ottawa Humane Society, where she increased annual revenue and introduced new events to their annual portfolio. Prior to this, Leah served as the Marketing and Client Service coordinator at the Ottawa Centre for Research and Innovation’s Entrepreneurship Centre where she provided advice to local Ottawa businesses, mentored youth entrepreneurs and was the founder and sole organizer of ArtPreneur (formerly ArtWorks), a leading arts-based business conference.

613-789-8210 ext 223 // lmyer@shepherdsofgoodhope.com

Cell: 613-323-4498


Marianne Long, Special Events & Grants CoordinatorML

As Shepherds of Good Hope’s Special Events and Grants Coordinator, Marianne Long brings over 20 years of experience as a marketer, copywriter and event planner.  Marianne’s love for non-profit marketing and fundraising developed while she was working at the Royal Canadian Geographical Society as Program Manager. At the Society, she was responsible for planning large-scale fundraisers and speaker series events.  In 2012, she joined the Conference Board of Canada, where she worked as a Direct Marketing Officer, promoting the organization’s conferences and online events. She is Past Chair of the Learning Disabilities Association of Ottawa-Carleton, and is a passionate volunteer for Scouts Canada, currently serving as Group Commissioner for Aylmer’s Scouting community. Marianne is proud to represent Shepherds of Good Hope and looks forward to helping to establish engaging community events and sourcing funding and grant opportunities.

613-789-8210 ext 237//mlong@shepherdsofgoodhope.com


Trina St. Croix, Donor Relations Coordinator

With over 20 years of experience in stewardship and donor relations, Trina St. Croix brings a wealth of experience and knowledge to the Shepherds of Good Hope team.  In her previous role at the Ottawa Humane Society, Trina streamlined processes to increase efficiency and was the lead supervisor of a volunteer team of 20. Her expert knowledge of budgeting and segmentation allows her to see fundraising from a variety of perspectives – a unique skill which has brought increased donor retention, acquisition and insight within multiple fundraising streams. Trina also has extensive experience with the leading fundraising CRM software, The Raiser’s Edge. Her ability to segment data allows her to see the donor as a bigger picture, but her personable and pleasant demeanor ensures she’s always able to give the individual donor the time and experience they deserve. Trina looks forward to you giving her a call to speak about the incredible work done at Shepherds of Good Hope!

613-789-8210 ext 225//tstcroix@shepherdsofgoodhope.com